Even the best sales people can struggle in the more complex world of Key Account Management; overlooking stakeholders, failing to plan for the long game and needing to engage colleagues over whom they have no control.

Our Account Management programmes develop Key Account Managers using a unique programme that is tailored to their capabilities and experience as well as the nature of their accounts and products or services.

Successful Account Management builds on our highly successful Outcome Selling programme, derived from 20 years of successful sales experience.

Learning Outcomes

By the end of the workshop, participants will:

  • Understand the dynamics of the marketplace and the stakeholders within your clients
  • Map your offer to the needs of the market, individual clients and stakeholders
  • Identify ways to network and increase influence within accounts
  • Be able to plan effectively to build specific strategies to achieve your goals
  • Apply the skills to connect, understand, position and gain commitment from each stakeholder
  • Be able to continually re-plan and refine their approach to enhance outcomes

Workshop Details

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tel: +44 (0) 1628 488 854 | email: info@excel-communications.com

To book an Account Management session, please contact us now.

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Our Account Management trainers include:

NAME: Rolf
NAME: RolfLOCATION: Brazil
LANGUAGE: French, Spanish, Portuguese
SPECIALTY: Sales, Presenting
About Rolf
NAME: Sally
NAME: SallyLOCATION: UK
LANGUAGE: English, German
SPECIALTY: Sales, Presenting
About Sally
NAME: Tom
NAME: TomLOCATION: UK
LANGUAGE: English
SPECIALTY: Sales, Presenting
About Tom
NAME: Terry
NAME: TerryLOCATION: Spain
LANGUAGE: English, French, Spanish, Italian, Portuguese
SPECIALTY: Sales, Presenting
About Terry

 

 

What Our Clients Say

From beginning to end, Excel Communications provided professional guidance and expertise. Our ideas came to fruition and I would strongly recommend using Excel in future endeavours.
Organisational Development Consultant, DaimlerChrysler Financial Services Americas
After maximising the potential from my previous coach, Excel Communications enabled me to take giant steps forward in my development as a people manager. The sessions were a major help whilst SonyBMG went through a major reorganisation after merging.
Marketing Director, SonyBMG
Deeply perceptive, genuinely insightful and extremely successful in building the skills and capabilities of teams, individuals and organisations ensuring highly motivated on-the-job application.
Joint Managing Director, Virgo Health PR

Our Clients